LUVA

Re [Crafted]2024

We present the ReCrafted collection — our take on the fusion of art and sustainable consumption. Luva aims to reveal the beauty and potential of ordinary items: the ones a big-box catalog would rather you replace than remake.

The concept

See the rugs

Made to be replaced?

Cheap rugs from IKEA are often seen as temporary. What if they gained a new life — carriers of unique art, valuable and lasting?

Cut, adorn, embroider

Each rug is transformed by hand. The key step: a unique hand-embroidered design that makes art accessible and keeps what would be discarded.

Democratic art

A way to experience art through everyday objects — and a gentle jab at green slogans that still push you to buy more.

The IKEA paradox

Their things are often not bad. Value grows when you keep, remake, and care — extending the life cycle instead of the shopping list.

Items

11 unique rugs

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luva.works